Let’s Talk About Your Business
We begin with a conversation about what you sell, who your customers are, how your business currently operates, and what you want the website to accomplish. We also look at where you are spending too much time, where customers may be getting stuck, and where better systems could make the business easier to manage.
- Business goals and priorities
- Products, services, and customers
- Current challenges and bottlenecks
- Features and functionality you may need
Questions, Research, and Planning
Next, we gather the details needed to understand the project fully. Depending on the project, this may include a guided questionnaire, additional conversations, reviewing your current website, or researching your market and competitors. We use that information to determine the right structure, features, and overall direction.
- Guided project questionnaire
- Existing website review
- Content and feature planning
- Recommended project approach
Scope, Proposal, and Onboarding
Once we understand what the project requires, we prepare a clear proposal outlining the recommended scope, pricing, and deliverables. After approval and the initial deposit, you will be onboarded into our client portal, where project communication, files, feedback, and updates stay organized in one place.
- Clear project scope
- Transparent pricing
- Defined deliverables
- Centralized client portal
Access and Content Collection
We will either connect to your existing Shopify store or create a development store for the new build. This is also when we collect the materials needed for the project, including branding, product information, photography, written content, policies, and any other important assets.
- Shopify access or development store setup
- Logos and brand assets
- Product information and photography
- Website copy and business policies
Having complete, approved content ready keeps the project moving smoothly. If an important asset arrives later than planned, we will communicate any schedule impact clearly.
Visual Direction and Design Preview
Before building the complete website, we establish the visual direction. You will receive one or more design concepts showing how the site could look and feel. This gives you a chance to review the direction, leave feedback, and make decisions before the full build moves forward.
- Custom visual direction
- Homepage or key-page concepts
- Collaborative feedback
- Design revisions before development
The direction starts with your business, customers, and goals. It is never a generic template with a different logo applied.
Build and Custom Functionality
After the visual direction is approved, we build the full website in Shopify. This includes the remaining pages, navigation, product and collection structure, responsive behavior, and any custom functionality included in the project.
- Complete responsive website build
- Product and collection organization
- Custom product experiences
- Integrations and business-specific features
Store Configuration
Once the core website is built, we configure the systems behind it. This may include shipping, taxes, payments, domains, notifications, policies, analytics, and any approved applications or integrations.
- Shipping and delivery settings
- Tax and payment configuration
- Domain and notification setup
- Approved apps and integrations
We configure the store using the information you provide. Final legal, tax, and accounting decisions remain your responsibility.
Testing and Quality Review
Before launch, we carefully review the website across desktop and mobile devices. We test navigation, forms, products, purchasing flows, interactive features, and other important functionality to catch problems before customers ever see them.
- Desktop and mobile testing
- Browser and responsive checks
- Cart and checkout review
- Forms, links, and interactive feature testing
Final Review and Training
We will meet to walk through the completed website, review how everything works, and cover the parts of the store you will manage regularly. You will have an opportunity to ask questions and request any final adjustments included within the project scope.
- Guided website walkthrough
- Store management training
- Final questions and feedback
- Launch preparation
Launch and Post-Launch Support
Once everything is approved, we connect the final domain and launch the website. We remain available during the agreed post-launch support period to address issues, answer questions, and make sure the transition goes smoothly.
- Domain connection and launch
- Post-launch monitoring
- Agreed support period
- Options for continued support and future improvements